Fortress Surgeon Digital Marketing - https://trello.com/c/gFvh99jf , a doctor digital advertising agency, introduces an expanded search engine optimization service for plastic surgeons, focusing on online visibility, client engagement, and practice development. In her previous role as VP of Biddable Media Daga focused on the advertising of wellness & health brand names through all lifecycle phases: beginning with professional test employment projects, with the pre-launch market-shaping, launch and promotional stage, ending with patent expiration and marketing sunsetting.

A 25-year veteran in the health care marketing and advertising room, Tracey started her occupation as an agency account person for a selection of pharma brands and later headed the advertising and marketing effort to launch a first-of-its kind site in the eyeglasses and eyecare space.

It was these early tests that drove Underscore's focus on data driven programs and ROI measurement, a basic distinction in the sector. She believes Underscore is the design for just how media and advertising firms should, and will, develop in the future.

While at Underscore, she spent three years showing Online search engine Advertising and marketing at the WSE College in Krakow. One of her faves memories of working at Underscore was years back, when they figured out just how to map Nielsen data to Yahoo's target market base and confirm out ROI from digital media to retail acquisition.